WILL STORR

Stories run the software of your mind, shaping every choice you make, every tribe you join, and every brand you trust. In this eye-opening conversation, award-winning journalist and bestselling author Will Storr sits down with Tim Green to expose the hidden scripts that steer our lives without permission. In the episode:

  • How a near-execution in South Sudan revealed the raw power of narrative under threat

  • Why our brains crave connection and status more than truth—and how marketers, politicians, and cults exploit that itch

  • The psychology of “identity hijack”: when attacking a belief feels like attacking you

  • Why modern journalism swapped balanced reporting for outrage-bait—and what that means for democracy

  • Practical tactics to spot (and rewrite) the stories controlling your decisions

Whether you’re a creator, leader, parent, or just story-curious, this episode will change the way you see news feeds, brands, and even your own inner monologue.

ElevenLabs: Thanks to ElevenLabs for supporting this episode and powering Tim’s voice.

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